Beluga Noble Russian Vodka, House of the Nobleman, Whitewall Magazine, and the Whitechapel Gallery hosted the Noble White Party in celebration of the appointment of Lauren Prakke as the new chairman of Whitechapel gallery patrons at the Delano Beach Club on Tuesday evening. The exclusive event was attended by over 1,000 VIPs from the art, fashion, and cultural community and featured a special performance, renowned DJs, and art installations. Guest enjoyed signature Beluga cocktails served poolside at the luxurious venue.
Noble White Party was generously co-hosted by Iwona Blazwick, Director, Whitechapel Gallery, and Lauren Prakke, Chair of the Whitechapel Gallery Patrons group. For over a century the Whitechapel Gallery has premiered world-class artists from modern masters such as Pablo Picasso, Jackson Pollock, Mark Rothko and Frida Kahlo to contemporaries such as Sophie Calle, Lucian Freud, Gilbert & George and Mark Wallinger. With beautiful galleries, exhibitions, artist commissions, collection displays, historic archives, education resources, inspiring art courses, dining room and bookshop, the Gallery is open all year round, so there is always something free to see. The Gallery is a touchstone for contemporary art internationally, plays a central role in London’s cultural landscape and is pivotal to the continued growth of the world’s most vibrant contemporary art quarter.
Produced by the House of the Nobleman, DISSOLUTIO, was a unique project with light-based installations and performances by Rubedo (Laurent-Paul Robert and Dr Vesna Petresin Robert) and Hakima El Djoudi, curated by Elena Sorokina. Rubedo’s collective work employs some of the most technologically advanced methods of digital manipulation, while Hakima El Djoudi focuses on the “history of light” by coupling cinema with art. For this occasion, Rubedo will introduce a new site-specific performance work that uses electronic sounds alongside escalating forms of light, color and noise to develop rare soundscapes and optical forms. House of the Nobleman promotes and supports international exposure for artists engaged in interdisciplinary approaches by developing a dialogue between artists, institutions, and collectors of contemporary art.
One of the main attractions was a performance entitled EGOBOX presented by Fyodor Pavlov-Andreevich.
Cocktails and VIP bottle service was be provided by Beluga Noble Russian Vodka. Beluga Noble is refined down to every detail. Thanks to their unique production technology, including both innovations and centuries-old traditions, the flavor of Beluga Noble has acquired an irreproducible smoothness. Beluga Noble vodka is produced in the very heart of Siberia – a region, which is by right acknowledged as one of the most ecologically clean in Russia. Precisely the purity of the Siberian Artesian waters and the naturalness of all other Beluga Noble components to a large extent explain our choice of geographical location and make Beluga vodka the absolute leader in the Russian alcohol market.
Special thanks to the Delano Beach Club for hosting the event. Delano Beach Club is the ultimate seaside retreat, offering poolside luxury in a contemporary tropical setting. A whimsical “Alice in Wonderland” inspired garden path leads guests to the iconic swimming pool with direct access to the beach. Providing the highest level of sophistication and service, Delano Beach Club offers casual poolside dining under the direction of Chef Brian Massie with a selection of light seasonal dishes and cocktails. Guests can bask in the sun in one of Delano’s chaise lounges and daybeds or opt for a more private experience in the exclusive poolside cabanas, where you can also indulge in luxurious spa treatments. As the sun sets, Delano Beach Club takes on a decidedly sexy edge, greeting the night with an alluring energy and the sounds of world renowned DJ’s, where guests can grab a cocktail and lounge poolside under the stars.